Job Summary:
Company Overview
We are a dynamic and growing testing company specializing in psychometric consulting services and SaaS products primarily designed for professional certifications for the IT industry. With a dedicated team of 60 employees, our virtual workplace fosters innovation and agility. In a competitive landscape we are dedicated to excellence and using technology to advance the measurement field.
Summary/Objective
The Vice President of Sales at Alpine Testing Solutions will drive revenue growth through new client acquisition as the company’s sole sales professional, reporting directly to the CEO. Oversee the marketing team and strategy, this role focuses on developing sales strategies for new business, building relationships with prospective clients, and establishing scalable processes while directly contributing to acquiring new clients and year-over-year revenue targets.
Essential Functions/Responsibilities:
New Client Acquisition and Sales Strategy:
- Develop and execute sales strategies focused on new client acquisition to drive year-over-year revenue growth.
- Own the complete sales cycle from prospecting to close for new business opportunities.
- Identify and pursue new market segments, verticals, and geographic opportunities for expansion.
Sales Infrastructure and Process Development:
- Establish scalable new business sales processes, systems, and performance metrics.
- Optimize CRM to maximize new business pipeline visibility.
- Create sales forecasts and pipeline analysis to ensure predictable new client growth.
Prospecting and New Client Relationships:
- Build relationships with prospective clients, key decision-makers, partners, and industry stakeholders.
- Identify and pursue target accounts and enterprise prospects to drive new business growth.
- Collaborate with Head of Client Success and Client Services teams to ensure seamless new client onboarding.
Leadership and Team Development:
- Own end-to-end sales execution with an entrepreneurial approach while establishing best practices for scalability.
- When appropriate, recruit and develop a high-performing sales team aligned with company values.
- Foster a culture of continuous improvement, collaboration, and customer-centricity.
- Lead and develop the Marketing team/s to align marketing initiatives with sales objectives and revenue goals.
Market Analysis and Strategic Planning:
- Analyze market trends, competitive dynamics, and customer needs to inform go-to-market strategies.
- Direct marketing efforts to develop lead generation campaigns and demand generation initiatives.
- Build strategic partnerships with industry organizations and technology partners to expand market reach.
Cross-functional Collaboration:
- Collaborate with leadership and cross-functional teams to ensure alignment between sales initiatives and company objectives.
- Report regularly on sales performance, pipeline status, and market insights to the CEO and executive team.
- Represent the company at industry conferences and events to enhance brand presence and generate opportunities.
Focus During the First 12 Months
- Conduct market analysis to identify high-value prospects and develop targeted new business strategies.
- Optimize CMR to establish new business pipeline management and performance metrics.
- Build a qualified pipeline and close new client contracts to achieve first-year new client targets and revenue.
- Evaluate timing of sales team expansion and develop hiring plans for future growth.
Competencies
- New Business Development: Proven ability to identify, pursue, and close new client opportunities.
- Strategic Prospecting: Ability to develop targeted account strategies that drive new client acquisition.
- Relationship Building: Strong ability to build relationships with C-level executives at prospective organizations.
- Sales Leadership: Proven ability to build sales infrastructure and establish scalable processes.
- SaaS Expertise: Deep understanding of SaaS sales cycles and value proposition development.
Travel
- Up to 50%
Required Education and Experience
- 10+ years of new business sales experience in professional services and/or B2B SaaS with proven track record exceeding targets.
- Demonstrated success in complex solution selling, new client acquisition, and enterprise account development.
- Experience building sales processes from the ground up; certification or testing industry experience preferred.
- Excellent communication and negotiation skills with ability to engage C-level executives.
- Proficiency with HubSpot and sales enablement tools.
- Bachelor’s degree in Business, Marketing, or related field or equivalent experience
- MBA preferred, or equivalent experience.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.